Saturday, September 20, 2003

"Guardian turns magpie"

This has been around for ages, but I've only just read it. It's e-consultancy's take on the new GU paid services and the forthcoming "Digital Edition" (that's Jigsaw, folks). They like the digital edition policy -- saying that as something that is new, unique, and premium if fills many of the principal criteria for introducing chargeable services. They're sanguine about the Wrap, Ad-Free, and Informer changes. And they think that in tandem with the introduction of registration it all looks something like a strategy.
(From e-consultancy.com)

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